Annie on Colbert talking about how our quest for more stuff is taking the place of things that provide deeper happiness. Check it out!
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Ben is a person. Jerry is a person. Ben and Jerry’s? Not a person…
Check out this charming video from Ben Cohen and Jerry Greenfield, the founders of Ben and Jerry’s Homemade Inc.
Wired writer Jonathan Liu says:
“[...] my reasons for not having lots of gadgets isn’t always—or even usually—altruistic. Yes, I’m all for conservation and being green, which gets on the nerves of many of my Midwestern neighbors who don’t understand why I would choose to ride my bike when I have a perfectly good minivan. Let’s face it—environmental concerns aren’t really the reason I don’t own an X360 yet. But maybe they should be…”
Inspired by The Story of Electronics, hundreds of people sent letters to Lenovo President and CEO Rory Read yesterday, telling the company to green its products and “Make ‘em Safe, Make ‘em Last, and Take ‘em Back.” Within hours,Read got back in touch to say he “could not agree with [us] more.”
We’re excited that Lenovo wants to do better, but with their weak track record on responsible recycling and failure to follow through on a commitment to get PVC and brominated flame retardants out of their products, we’re not ready to take them at their word just yet….share this post:
“…Ms. Leonard’s equally brilliant new cartoon video specifically targets e-waste. She describes the familiar cycle of buying a new gadget that rapidly becomes outdated, requiring you to buy a new gadget (easy, if you have the money) and dispose of the old one (as we’ve said, really hard). Most all of these wonderful electronic items — and they are wonderful, I confess, as I write on my much-loved MacBook Pro — contain heavy metals, toxic chemicals and flame retardants.
Ms. Leonard’s proposed solution is encapsulated in a slogan: “Make ‘Em Safe. Make ‘Em Last. Take ‘Em Back.” It’s easy to see that any 9-year-old could also take this message to heart…”
This morning, we released our newest Story of Stuff Project movie – The Story of Electronics – a look at the ‘design for the dump’ mentality so prevalent in the electronics industry.
If you haven’t already, please watch our newest film.
If you’ve already watched it, please help us keep the spotlight on this important issue by sharing and commenting Annie’s piece in the Huffington Post!
As always, thanks for your support!
The excellent Annie Leonard, who followed up her super-viral Story of Stuff with The Story of Cosmetics, The Story of Bottle Water, and The Story of Cap and Trade has now applied her formula to educate kids. The new PBS series about sustainability tackles, in eight parts, things close to kids’ lives, like juice boxes, garbage, electronics, paper waste, Velcro, orange juice, frogs, and (aww) happiness.
The series is called Loop Scoops, and it’s awesome, even for big kids. Try watching them (below) without smiling.
Read the full post HERE.
From USA TODAY:
PBS KIDS and WGBH have teamed up with Annie Leonard, whose Story of Stuff videos have become online sensations, to create eight short and funny animated videos that teach kids about the environmental cost of all their things.share this post:
If you have trouble watching the video below, try watching it at http://video.kcts9.org/video/1560891823. Thanks!
Program: KCTS 9 Connects
Episode: August 6, 2010
The trail of trash: from curbside to dump, how our landfills are overflowing with garbage that should be reused or recycled, and the hidden damage all our waste is doing to the planet; Roundtable discussion that analyzes the U.S. Senate Race between Patty Murray and Dino Rossi.