2010 has been an amazing year for our Project and this community: over 3 million visitors to our site, 100,000 new friends on Facebook, over 20,000 of downloads of our schools and faith curricula, numerous big time media hits and a bestselling book, to name a few highlights.
After a year like that, you kind of hesitate to expect a holiday present. I mean, how much better can it possibly get?
A lot better.
Last month, a friend called to tell us Fox News’ Glenn Beck was back on the attack against The Story of Stuff Project.
After a year of just about non-stop jabs-you know, our indoctrination of children, corruption of religious teachings, nefarious partnership with PBS Kids-we weren’t sure what to expect next.
Then, Glenn Beck did something surprising: he pledged to get rid of half of his Stuff.
That’s right, our message is so common sense, so compassionate, and soright that even Glenn Beck-America’s #1 fearmonger-seems to agree with us.
On November 15th program, Beck described a conversation the previous weekend with his wife. “We talked about it, and we decided we do have too much Stuff, too much clutter in our life, so we’re downsizing. We have a goal to cut our Stuff in half. That’s a pretty big deal.”
Sure is, Glenn! He even gave us a shout-out, saying “somebody should call Annie Leonard and get this on the Story of Stuff!”
Not bad, huh?
Now comes the hard work: in 2011, we hope to work closely with you to take The Story of Stuff Project to the next level.
We’ve got three new movies in the works, an organizing program we’ll launch after we’ve sought and received your input, and even more programs for schools, houses of worship, businesses and community organizations.
So as the year draws to an end, please consider joining Glenn Beck in endorsing a life with less Stuff by making a year-end contribution to our Project.
Thank you for everything you do—for your community and ours.
Happy Holidays and New Year,
P.S. If you’re not sure who Glenn Beck is (lucky you) or could care less what he thinks, you can feel good about investing in our Project for a more basic reason: we are doing really important work, for very little money, and we are having a major impact!
P.P.S. We’re happy to send acknowledgement letters as holiday gifts when you make a contribution in someone’s name. Just email email@example.com.