THE PROBLEM We are drowning in disposables. Each year the U.S. food service industry purchases nearly 11 trillion disposable items (yes, we also have a hard time visualizing this number), spending $24 billion on products that are used for minutes and then thrown away or littered. Local governments and taxpayers are footing a $6 billion…
What is a brand audit? A brand audit is like a litter cleanup, but—in addition to picking up trash from a beach, park, or other public area—participants audit the products, materials, and brands that are ending up in the environment. Together with our partners in the #breakfreefromplastic movement, this data will help us hold companies…
Designing Away Plastic Pollution Plastic pollution is a huge problem, especially when it comes to beverage containers like plastic bottles. 1 million plastic bottles are now sold per minute and have become symbolic of a disposable system that’s fueling an ecological and environmental crisis. The good news is that there’s a ready-made system that can all but…
Plastic Bottles areEmblematic of Today’sPlastic Crisis Single-use plastic bottles are fueling the petrochemical build out, are the greatest source of plastic packaging pollution, and have a clear alternative: the refillable bottle. At the core of the plastics crisis lies the idea of ‘disposability,’ which we’re tackling through an initiative to bring back the refillable bottle.…
Communications Toolkit Our Serve Up Reuse campaign is about building momentum for a future where reuse is the norm—not the exception. To make reuse real in our communities, we need public will, media visibility, and pressure on decision-makers. That’s where strategic communications come in. Whether you’re writing an op-ed to support local reuse legislation, submitting…
Oregon We need an Oregon Reusable Beverage Container Act, which would tackle litter, plastic pollution, and create good green jobs. Imagine, for example, 25% of bottled water and soda being sold in packaging that gets returned, washed, refilled and reused. Ways to Take Action 1. Send a Postcard to Your Reps Mail a handwritten postcard…
Send Postcards to Your California Reps Sample Message Hi [Representative’s Name], Please support reuse and refill in the beverage industry. Reusables are the solution to plastic pollution. This is important to me because ___________________________________. Let’s Bring Back Refill in California! [Your Name, City] Optional points to include Who To Write To 1. Senator Blakespear and…
Send Postcards to Your State Reps Sample Message Hi [Representative’s Name], Please support bringing reuse and refill to the beverage industry. Let’s Bring Back Refill! Plastic bottles are the #1 source of plastic packaging pollution. Reusables are the solution. This is important to me because ___________________________________. [Your Name, City] Optional points to include Who To…
Implement California’s Plastic Pollution Prevention and Packaging Producer Responsibility Act Without Delay Governor Gavin Newsom signed Senate Bill 54 in 2022 – the nation’s most far-reaching plastic reduction law – pledging to “hold polluters responsible” and “cut plastics at the source.” But now his office is being targeted by industry lobbyists to delay the law’s…
Send Postcards to Your Oregon Reps Sample Message Hi [Representative’s Name], Please support reuse and refill in the beverage industry. Reusables are the solution to plastic pollution. This is important to me because ___________________________________. Let’s Bring Back Refill in Oregon! [Your Name, City] Optional points to include Who To Write To 1. Senator Sollman Senator…
